WE'RE HERE TO SHAKE UP THE WORLD.
WE KNOW YOU ARE TOO!
OUR APPROACH IS TO CREATE A RIPPLE EFFECT
We believe that building a transformative brand is like throwing a rock into a lake. The rock stands for who you are, how you do it differently, and the impact you're out to make. The ripple effect of that rock hitting the lake is represented in the way your brand shows up through intentional touch points, platforms, digital experiences, and more importantly how you change the lives of those you help.
This is what we are all about. Helping you create the foundation of your brand from ideation to determining your mission and core values or in other words the "rock" and then helping you carry that throughout your entire brand experience in a way that creates an unforgettable ripple effect.
LET'S WORK TOGETHER
We believe that everything starts with vision and becomes reality through execution. We strongly believe that executing from a place of vision as opposed to just flashy marketing tactics results in the most impactful and meaningful growth.
visionary execution
Creative thinking and time is something we guard here at TAA. We believe that by allowing ourselves time to just be creative without a project or timeline associated with it helps us to better serve our clients and deliver even better results.
creativity
We fiercely believe that innovation doesn't just happen. Innovation happens as a result of iteration. The process of consistently refining something results in the birth of new ideas and new ways of doing things.
innovation through iteration
We believe that generosity is the way forward. We strive to be generous with our time, gifts, and finances. We also take a percentage of our yearly revenue and re-invest it back into causes and small women-owned businesses.
generosity
OUR CORE VALUES
THE STUFF THAT MATTERS
I'm in LOVE!!!!!!!!!!!!!!!!!!!! I feel like the coolest kid in school, Christmas morning, and my birthday all rolled into one. You made my brand come to life and I feel so excited. Thank you, thank you, thank you! You're truly gifted and I'm so glad you followed your gift and are doing this for people like me. This is amazing!
Amanda MCkinney, Marketing coach
YOu made my brand come to life
I wish I could give you all the hearts today. You have been the most incredible gift to me & my company!! I adore our new site & finally after two other versions, I feel like it truly represents who we are & why we love what we do!! Thank you for ALL the hours you devoted to the site, my emails & panic texts. There is no more patient soul in the world than you! I will be telling the world about you!
juli hall, venue owner
truly represents who we are & why we love what we do!
Danait berhe
CEO & LEAD STRATEGIST
Danait started her first profitable business with employees in the 6th grade selling custom-made bookmarks to her school friends. She carried that love of business with her throughout high school, college, and beyond by working her way through the ranks of a few companies where she gained over 7 years of experience in design, marketing, and sales psychology.
Although design and business were her first loves, Danait went on to get a B.S. in Biochemistry (with minors in Accounting & Psychology) fully intending to go to medical school. After graduation, she quickly realized that the employment world was not for her and opened the doors to her boutique branding and marketing studio, The Asmara Agency, based in Buffalo, NY. Her unique blend of experience in analytical research, marketing, and design allow her to bring fresh perspectives to her clients that get results.
Passionate about using entrepreneurship as a way to be the change, she is usually working on better ways to build socially conscious brands that help us be and do better. When she’s not designing & strategizing, Danait is hugging her dog too tight, exploring Buffalo with her husband, and wondering what the appropriate number of times to have pizza and wine in a week is (the answer is 7).
woman behind the brand
LET'S WORK TOGETHER
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